‘Front of Brand’

Vet practices are brands, and just like Tesco’s or Starbuck’s, different brands evoke different emotions in different individuals, resulting in positive, negative or indifferent reactions to that brand. In today’s too-busy-to-stop society, a split-second can be all it takes to judge that logo or jingle that can ultimately determine if we’ll ever interact with that…

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Remember Remember… Your Pet on 5th November!!

We’re already at ‘that’ time again when we all seem to feel the need to celebrate the unsuccessful attempt of a terrorist group’s second-in-command to blow up our beautiful Palace of Westminster. It always strikes me as a strange event to celebrate but pyro-pioneer Mr Brock who created it seemed to do rather well out…

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Westminster Dog of the Year 2008 Competition

In London tomorow there’s a very special dog show indeed, the Westminster Dog of the Year 2008. Assorted MPs, peers, political correspondents and their dogs will be gathering at the Victoria Tower Gardens, next to House of Lords, Millbank, London SW1from 11am, and guess who’ll be judging… So forget the state of the world’s economy for…

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