A leading animal welfare charity has launched a campaign to highlight the plight of Staffordshire Bull Terriers.
Wood Green, The Animals Charity is seeking to change public opinion of this once-loved breed and ultimately encourage people to at least consider a Staffie when rehoming a dog – through their ‘Give Staffies a Chance’ campaign.
Last year, the Charity, which has Centres in Godmanchester, Heydon and North London, took in 2,140 dogs, of which 288 (13%) were Staffies or Staffie crosses.
Many of them were underweight, pregnant or showed evidence of being attacked by humans or other dogs.
Shockingly 43% of the Staffies (124) came to the Centres as strays.
Head of Animal Welfare at the Charity, Shelley Wooding said: “Sadly in recent years, the Staffies’ perceived physical similarities with Pit Bulls mean people are often wrongly frightened of Staffies.
“Some are mistreated and taught aggressive behaviour so they can be used as ‘status’ dogs and as an alternative to weapons including knives and guns.
“The demand for this intimidating fashion trend means Staffies are being born to breed.
“Rehoming centres like Wood Green are seeing significant increases in the numbers of Staffies coming through their doors and too many Staffies are being destroyed across the country because there is nowhere for them to go.
“Ultimately we hope this campaign will encourage people to simply give Staffies a chance and consider rehoming a Staffie when rehoming a dog in the future.”
A recent survey carried out by the Charity to 1,400 people revealed 31% of people wouldn’t own a Staffie because they believe them to be dangerous, unpredictable and intimidating.
It also revealed that 76% of people describe Staffies as being ‘misunderstood’ and the most unpopular colour of Staffie is brindle.
As part of the campaign, the Charity has produced a new viral video:
They are also asking people to take part in their Staffie questionnaire here.
For more information please contact Tara Dundon on 0844 248 8181 (ext 1220) or email firstname.lastname@example.org