‘Pets Undercover’ Tonight 8pm ITV1
I guess before Tonight’s Pets Undercover show is aired I just wanted to make sure my points are clear on this one. As you know one of my passions is pets and the longevity of responsible pet-ownership in this country and beyond.
In this Tonight programme, I wanted to highlight two major points:
Firstly that there are some fantastic vets out there putting the pet first as well as delivering fantastic customer service and value for money; and it’s the minority of profit-driven unscrupulous vets who are giving the profession a bad name. Sadly this has already lead to a change in owner-attitude with less owners seeking medical help for their pets and a steep increase in pet-abandonment with rescue centres overflowing nationwide.
And secondly, people in general don’t care how much they pay for their beloved pet as long as it’s value for money and it’s for the best intentions. Exploitation of pet and owner with unnecessary procedures and unaccountable mark-ups on fees will irreversibly damage this delicate pet-owner-vet bond and result in a hugely negative experience that the owner will never want to repeat.
To keep Britain responsibly owning pets well into the future, as vets we all have a duty, especially in these tough economic times, to make any interaction with our pet-related business positive and well-worth repeating for the animal’s sake/welfare. This pet-friendly attitude will guarantee owners continue to own pets and to seek help whenever it’s needed for a very long time to come.
(Above) Tonight presenter Jonathan Maitland, Monty the dog and I filming tonight’s show.
So if you know of a fantastic value for money pet-service that proudly puts ‘pet before profit’, then why not share it with others at www.ThePet.net
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